From business to buttons. Designing for effect. Malmo june 11-12 2009

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Organizers

From Business to Buttons is the meeting place in Europe for interaction designers, business strategist and usability experts. If you want to expand your business, and become a leader in the UX field, there is no better place to get the tools and inspiration.

Organizers

Malmö University

Malmö University was founded in 1998 and is Sweden's eighth largest university of undergraduate studies. Located in the centre of Malmö at Universitetsholmen, the university has played a central role in the transformation of Malmö from an industrial town to a centre of learning.

For more information visit the Malmö University web site.

Malmö University strives to be a university open to all; a university that is structured to cope with an ever-changing job market through a multi-disciplinary approach. This is also one of the reasons we make an effort to attract students with a non-academic social background.

Malmö University has four school and faculty areas, all of which are multi-disciplinary. This means that several sciences meet under one roof, each one enriching the other. It also means that the university's courses and programmes give graduates a wider outlook as they prepare for their professional or academic careers.

InUse

inUse is a collective of over 50 consultants who all share the same clear vision: to revolutionize the world's view of IT.

Every day we are passionate about creating IT services and products that will be loved, used and profitable to individuals, organizations and society as a whole.

We have developed the Effect Management® method, which gives companies better return on their IT investments, increases their ability to manage projects, and improves the quality of their IT projects.

Today, we think it is fantastic to see how many companies that share our enthusiasm. More and more companies understand that strategic design is the key to good business and successful projects.

To date, we have helped more than 150 customers to reap the rewards of their investments. Our clients include IKEA, Roche, SonyEricsson, Scania, Astra Zeneca, GlocalNet, Systembolaget, Sydsvenskan, Premiepensionsmyndigheten and SKF. Our projects include web sites, intranets, air-traffic control systems, business applications, mobile phones, nuclear power plant maintenance systems - and many other areas.

Please read more about how we work, or go straight to case stories from our clients!

How we work »

Ergonomidesign

Ergonomidesign is one of the top-ranking design firms in the world. Since 1969 the company has helped clients from all over the world to penetrate markets, increase sales and build brands through appealing and innovative design of products and services. The key success factor is based on deep knowledge about the end users, gained over years of multi-disciplinary research into physical-, cognitive- and emotional ergonomics.

More than 60 specialists are working within areas such as interaction design, product design, design strategy, premium research and innovation support. Ergonomidesign is working across a wide range of industry sectors for clients like; 3M, ABB, ITT Flygt, Aerocrine, Astra Zeneca, BabyBjörn, DuPont, Doro, Electrolux, Gillette, Koeningsegg, Lilleborg, Peak Performance, Pepsi Co, Pfizer, SAS, Siemens, Telia, Toyota and Volvo. The head office is in Stockholm with local representation in London, Berne, Boston and Tokyo.

At ergonomidesign.com you can find articles, design cases, news, etc.

Partners

The Cocktail

The Cocktail is Spain's leading user experience consultancy firm. More than 60 passionate professionals work with only one aim: to provide the best solution for our clients and their users. A solution that binds user centered design, beauty, and business results. Our expertise spans the entire life cycle of a digital product: Strategic Consultancy, User & Market Analisys, Interaction Design, Visual Design, Front and Back-end Coding, Community Management, and Internet Marketing. The Cocktail works with a wide range of clients, designing products for banking, newspapers, education, social media, insurance, e-commerce, telecommunications, marketing, energy & utilities.

Web: http://www.the-cocktail.com

Johnny Holland

Johnny is an open collective talking, sharing and finding answers about the interaction between people and products, systems or processes. The first step of this collective was the creation of Johnny Holland Magazine, where you can read, write and discuss about the subject. Everybody is welcome to join. Oh, and Johnny loves you.

Web: http://www.johnnyholland.org

Microsoft

Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential. At Microsoft, we're motivated and inspired every day by how our customers use our software to find creative solutions to business problems, develop breakthrough ideas, and stay connected to what's most important to them.

Web: http://www.microsoft.com

Øresund IT

Øresund IT is a non-profit network organization uniting Danish and Swedish ICT actors centered on the Øresund IT cluster. Øresund IT is situated in the Øresund Region, which includes the eastern part of Denmark and the southern part of Sweden.

We are a member-based organization; our members span from small high-growth companies to well-established international corporations.

We promote and sustain the development of the Øresund IT cluster, a vital Scandinavian ICT region with more than 100,000 employees, 12,000 companies, 8,000 students and 500 public researchers within ICT.

Supported by the region’s twelve universities, national and regional authorities as well as the business community and venture capitalists, Øresund IT is a catalyst for new business and projects.

Web: http://www.oresundit.com/

Conference Team

  • Nevenka Silfverhielm

    inUse

  • Jeanette Lindblad

    inUse

  • Niklas Wolkert

    Ergonomidesign

  • Michael Svedemar

    Malmö University