Martijn has a strong background in innovation. In his professional life he has always looked at businesses from the perspective of an industrial designer. Always on the lookout for new things, new ideas, inspiration.
He has had consulting positions at Bain & Co. and Auberon.
He has seen many industries on the inside. Martijn specialises in innovation strategy and co-creation. In the latter he has had experience for over 5 years. The successful Rooftop co-creation product is based on that experience.
Prior to starting his own company in 2005 he rode his motorbike accross Europe and Asia, from Holland to Mongolia, to India, and back - 42.000 kilometers. In search of the unnkown is what drove Martijn to these countries.
Martijn has had almost 10 years experience in management consulting. He specialises in innovation - finding new areas of growth for companies. As a partner at Fronteer Strategy he has advised amongst other Nokia, Heineken and Philips. He has recently written a white paper on the 5 Guiding Principles of co-creation.